This week’s UNCALLED FOR! award goes to a KFC commercial featuring a pink-sweatered mom coming home to her hungry husband, son, and daughter with a huge-ass bucket of chicken.

She tentatively says something like “I got original recipe for you, crispy strips for you, and popcorn chicken for you…” and her voice trails off as if she’s deathly afraid that all three of these were really bad moves.

Suddenly the son stands up. He’s shaking his head, slowly, for maximum effect. Is he pissed? Is he pleased? Oh, Christ, I have to find out right now! The boy starts clapping, and within one second the dad and girl are on their feet. IT’S A STANDING O FOR MOM! They’re not going to kill her! They love her taste in chicken. Because it’s theirs. Applause! Way to go, honey. You didn’t fuck it up.

As if the standing O wasn’t bad enough, the mother then puts her hand to her heart and gasps in relief. She can’t believe that her family’s so happy with her about the damn chicken. Her near-tearful reaction implies that this will be the highlight of her week. (Note that there is no third of the bucket dedicated to her own preferred style. Chances are she won’t even eat the KFC because it tastes like shit.)

Really? This is what we’ve been reduced to? KFC, this despicable commercial was… UNCALLED FOR!

Currently loving: Corner Bakery sugar cookies from the Birthday Box
Currently hating: KFC, for making me crave crispy strips right now